Archive for April, 2009

One of a Kind-ival

April 27, 2009

In the words of Dave from The Kindness Offensive, “We are stuck in a positive upward spiral.” What a cool concept. I like it. This is really what Kindival was all about on Saturday – spreading positivity and simply just being kind. kindivalposters3

And ilikeucoz was there, along with some amazing students from the Chelsea College of Art & Design who were painting bananas pink, creating indoor-outdoor daydreaming spaces and generally entertaining the crowds, as well as Christian Steel, comedian and actor, Louise Burfitt-Dons of The World Kindness Movement and others who came along to ‘fight’ the corner of kindness.

Here are some photos from the event:

Kindness is Contagious

April 24, 2009

The sun is shining. It’s Friday. Kindness is running rampant in London.

Since ilikeucoz was founded, we’ve had our eyes peeled for other ‘feel-good’ initiatives going on out there. And what we’ve found lately is that there is clearly a kindness movement afoot in Britain. Yes, it’s true! This week alone, kindness runneth over.

First, there’s the Absolut Kindness initiative sponsored by Absolut Vodka – where they’ve been promoting their vision that cash can be replaced by acts of kindness in an ‘Absolut World’. So all around London this week, cinema tickets, coffee, fruit and veg and — you guessed it — vodka drinks (in some Shorditch and Soho bars last night), were sold for energetic whoops and kind greetings instead of cash. Great idea! And who doesn’t like free stuff? Makes me smile.

Then, on Saturday (tomorrow, don’t miss it!), Kindival is the event to go to if you want to continue the good vibes. It’s a first-time event sponsored by Channel 4s Battlefront initiative, and it’s dedicated to promoting Random Acts of Kindness, championed by student campaigner Tom Robbins. kindival londonAnd the best part is that Kindival organisers love ilikeucoz and have invited us to exhibit at the event and introduce people to what we’re doing to make Britain (and the world) a place where people feel free to give spontaneous compliments to one another. Exciting isn’t it? Fabio and I will be down at Chelsea School of Art and Design at Kindival all day showing off ilikeucoz and spreading the love. If you’re milling around town, stop in and say hello (it’s free to attend).

Also – if you come across other ‘kind’ initiatives happening in London or around the world, please let us know at info[AT]ilikeucoz[DOT]com

With the great weather this week putting huge smiles on people’s faces, you can practically feel the kindness spreading across London. We definitely think there’s a trend developing here and ilikeucoz is loving being at the forefront of it. It is definitely contagious.

To close, enjoy the slick video from Absolut to promote their Absolut Kindness campaign.

Reblog this post [with Zemanta]

ilikeucoz, OpenSoho & men eating cakes

April 17, 2009

Last night ilikeucoz sponsored OpenSoho and had a great night of networking, talking incessantly about ilikeucoz and eating fabulous ilikeucoz branded cupcakes.

If enjoyment of the cakes (kindly provided by Shoreditch-based bakery www.tshirtpatisserie.co.uk – Thank You!) is an indication of how much everyone enjoys ilikeucoz – then we are definitely onto something sweet!

There was networking. There was cake eating. There were great ideas. There were ilikeucoz evangelists… (hooray to Swanny, BobFromHuddle, TikiChris, danwtmoon and others). And… there were photos:

ilikeucoz cakes compliments of tshirtpatisserie.co.uk

ilikeucoz cakes compliments of tshirtpatisserie.co.uk

To see more photos from OpenSoho ilikeucoz fest click here and here (courtesy of tikichris).

If you need great cakes or t-shirts, please visit tshirtpatisserie.co.uk
If you need to send a compliment, please visit ilikeucoz.com

Reblog this post [with Zemanta]

Creating a Compliment Culture

April 8, 2009

I was inspired to write this blog post after an enlightening conversation with Bernie Muir, co-editor of FeminineZone about how important – and often scarce – compliments are amongst families, especially during stressful times.

It’s a tough time in households with kids of 13-18 at the moment, Bernie told me. “A lot of parents are very vocal when [children] do something wrong, but not as vocal if they do something right,” she said. It is “also important to teach your kids to make compliments.” This is an important observation from a woman who has spent the past 9 years editing an online magazine dedicated to discussing the ‘real’ issues of what is going on between men and women, especially as they age.

Bernie’s view on the importance of compliments: “If you’ve got teenagers who are full of hormones and awash with self esteem…often what you do is tell them off…parents should find a way to compliment the youngsters especially during exam season and mock season. Add to that, it is likely that the parents are losing their jobs or have retained their jobs but are doing more…so the likelihood of having at the top of your mind to give out compliments is not there.” Additionally, they are probably not getting the recognition they need at work, making the importance of receiving compliments at home even more acute. So it seems that creating a compliment culture needs to begin at home.

She also told me a bit about the differences in complimenting behaviour and needs for men vs. women. “Men need appreciation for the things they do. It’s anthropological. A woman doesn’t need praise every time she fills the dishwasher, but a man does,” Bernie said. “He is doing something useful and wants to be noticed for it. Women need praise in different areas…such as kind gestures.” Because men and women need different types of compliments, one or the other may always be falling short Bernie told me.

“It’s one of the biggest bugbears of most relationships,” Bernie says, “because people don’t say things that relate to what the other partner needs. With so much negative stuff in the air – there’s no hope of it happening.”

This is why the idea behind ilikeucoz is so powerful and yet so simple. “You could be the only site thinking about this!” Bernie told me. Well, we hope that as word gets out about our appreciation engine, ilikeucoz, it will catch on and create a compliment culture just when we need it the most. And its half term, so why not take a pause and compliment the important people in your life – especially your children and your partner.

Author:  Diane Perlman (twitter | ilikeucoz)

The power of a positive Post-it

April 3, 2009

I never felt the urge to write a post like this morning when I read this article Gianluca pointed out to me and the rest of the ILUC team. And my way to thank him is here – warning: shameless promotion 🙂

So, why did I get so excited? Because it sounds like that article was written by one of us – one of the great guys joining me in this project – as it speaks precisely about things we’re working on at ILUC.

From the article:

Frode Heimen discovered the power of a Post-it pat on the back when he decided to write a short personal note to each of his employees, beginning with the words “I appreciate you because…” [note: sounds familiar, doesn’t it?]

“I thought this was a fun thing to do at the office and I hoped it would make them smile for a while. This evening I was walking around at the office and noticed that several notes were hanging at their partition wall. And I started to realize that this really meant a lot for some of them.”

Well, to me that sounds exactly like the kind of feelings and spontaneous expressions that ILUC is putting on the table and is trying to foster in our society. There’s a long way to go but we’re excited about the journey.

Through the BNet site I discovered another article, as juicy as the first (in spite of the abysmal ads displayed on the page) and the overview really caught my eye:

Don’t ever underestimate the power of positive feedback. We are quick to point out to someone when they make a mistake. Sometimes we forget to acknowledge them when they do something right. Giving positive feedback can be a powerful tool for employee motivation.

Wow! This is one the most important pillars on which the whole ILUC project is based and it’s always encouraging to read articles addressing this topic.

Last week I gave a presentation of ILUC and one of the points about why it’s unique was: “the web is rife with places to have a rant or give negative feedback – ilikeucoz puts positivity in the spotlight”. Now, could anyone possibly argue with this? I guess not.

Last but not least, this morning I was reading Michael Arrington’s post about Twitter’s possible acquisition by Google (link) and one of the reasons for Twitter to be so interesting caught my eye again:

More and more people are starting to use Twitter to talk about brands in real time as they interact with them. And those brands want to know all about it, whether to respond individually (The W Hotel pestered me until I told them to just leave me alone), or simply gather the information to see what they’re doing right and what they’re doing wrong.

In full honesty, I’m quite glad to see that Twitter isn’t only used to give negative feedback to brands, products, services, etc. but users often express positive feelings and feedback about these things. I’m glad because it’s so much easier to give negative feedback and Twitter could be vulnerable to this kind of behaviour because when you can write whatever you want and lots of people – depending on the cases – will get to see it… well, what a perfect occasion for a fool to show their foolishness! So let’s hope that the fools won’t stick around longer and that some more positivity of sentiments will spread among the web and our society overall. Like we say at ILUC, today, more than ever, everyone needs a bit of a boost. So go on, make someone’s day! ILUC is a good place to start doing it! 🙂

Reblog this post [with Zemanta]Fabio
Join us on the ILUC Facebook Group!