Posts Tagged ‘London’

i like u coz ur the coolest place to start a dream

May 28, 2009

It sounds like one of the typical “ilikeucoz” messages, but this time I dedicate it to a place I just discovered in its full glory and which really blew my mind. Actually, it’s more than a place – it’s a mentality, an attitude. It’s the coolest Italian start up incubator, named H-Farm. Where could a place with such name be located? Go figure, in a completely renewed farm in the middle of the fields between Venice and Treviso (this google earth image is quite old but gives the idea). A stunning and charming place, a smaller scale Googleplex, a place to fall in love with. In different circumstances I wished ilikeucoz was born there.

There are 160 people working there, the vast majority of whom from the numerous start ups incubated or participated by H-Farm. A real inspirational place, believe me. Not only Italy could use more places like that (not just for the place but for the mentality and the values it fosters), but UK too.

TechCrunch talked profusely about a London hub for start ups (here and here for example) and for sure there are areas where the concentration of start ups is higher (Old Street, Shoredicth, Soho, Bermondsey/London Bridge, etc) also thanks to start ups like Huddle, Moo and Last.fm which are hosting other starters. However, how cool would it be to have a place outside London where to group all these start ups and create even more synergies than those created by the buzzing networking events? After all H-Farm is 15 minutes away from 2 airports, 2 hours from Milan… a location around Brighton would be ideal. And the cost of living / office space would fall dramatically. I’m not saying that it must be done, but given my short experience at H-Farm I’m sure it’d be amazing and very productive. I was seriously impressed by each company I met there and I want to remind everyone that Italy is NOT the friendliest place on earth to start up an internet business.

Some pictures of the almost-surreal H-Farm HQ are here, but their site offers other shots and also a very nice video too.

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Kindness is Contagious

April 24, 2009

The sun is shining. It’s Friday. Kindness is running rampant in London.

Since ilikeucoz was founded, we’ve had our eyes peeled for other ‘feel-good’ initiatives going on out there. And what we’ve found lately is that there is clearly a kindness movement afoot in Britain. Yes, it’s true! This week alone, kindness runneth over.

First, there’s the Absolut Kindness initiative sponsored by Absolut Vodka – where they’ve been promoting their vision that cash can be replaced by acts of kindness in an ‘Absolut World’. So all around London this week, cinema tickets, coffee, fruit and veg and — you guessed it — vodka drinks (in some Shorditch and Soho bars last night), were sold for energetic whoops and kind greetings instead of cash. Great idea! And who doesn’t like free stuff? Makes me smile.

Then, on Saturday (tomorrow, don’t miss it!), Kindival is the event to go to if you want to continue the good vibes. It’s a first-time event sponsored by Channel 4s Battlefront initiative, and it’s dedicated to promoting Random Acts of Kindness, championed by student campaigner Tom Robbins. kindival londonAnd the best part is that Kindival organisers love ilikeucoz and have invited us to exhibit at the event and introduce people to what we’re doing to make Britain (and the world) a place where people feel free to give spontaneous compliments to one another. Exciting isn’t it? Fabio and I will be down at Chelsea School of Art and Design at Kindival all day showing off ilikeucoz and spreading the love. If you’re milling around town, stop in and say hello (it’s free to attend).

Also – if you come across other ‘kind’ initiatives happening in London or around the world, please let us know at info[AT]ilikeucoz[DOT]com

With the great weather this week putting huge smiles on people’s faces, you can practically feel the kindness spreading across London. We definitely think there’s a trend developing here and ilikeucoz is loving being at the forefront of it. It is definitely contagious.

To close, enjoy the slick video from Absolut to promote their Absolut Kindness campaign.

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